Milestones for TAAT™ Lifestyle & Wellness Ltd. June 22, 2020: TAAT™ became publicly traded on the Canadian Securities Exchange (CSE: TAAT). July 31, 2020: Former Philip Morris International strategist Setti Coscarella appointed CEO. August 21, 2020: Tim Corkum, a former commercialization executive for Philip Morris International is named Chief Revenue Officer. September 2, 2020: TAAT™ procures commercial-scale production capacity at favorable pricing from a contract manufacturer for global and regional tobacco brands. September 4, 2020: First patent application filed for a refinement technique of the Beyond Tobacco™ base material, creating tobacco-like scent and taste. September 25, 2020: Uplisting approved for TAAT™ Lifestyle & Wellness Ltd. to be traded on the OTCQB® Market in the United States. October 6, 2020:Initial purchase order of TAAT™ received from a tobacco wholesaler in Ohio, which is TAAT™’s launch market. October 9, 2020: TAAT™ Lifestyle & Wellness Ltd. announces closing of CAD $6.75 million (USD $5 million) Private Placement with Group of Investors Including Ms. Debbie Chang October 16, 2020: Over nine tons of biomass shipped to TAAT™ Lifestyle & Wellness Ltd.’s Las Vegas, NV facility to produce Beyond Tobacco™, with over three tons already in production. Aggregate supply is sufficient to produce over 600,000 20-stick packs of TAAT™. October 21, 2020: TAAT™ Lifestyle & Wellness Ltd. announces a total of 17 trademark applications filed in 15 jurisdictions. October 30, 2020: TryTAAT.com landing page launched, average of more than 100 sample requests per day with a unique visitor conversion rate of approximately one third as of mid-November 2020. November 13, 2020: In-house production of Beyond Tobacco™ scales up to 600 lb / 272 kg per day, sufficient to produce approximately one 1,440 carton pallet of TAAT™. Upgraded equipment ordered to expand processing bandwidth. November 20, 2020: TAAT™ reveals in-store promotional materials at points of sale in Ohio as part of launch initiatives. |