... Napster to Pre-Load Digital Music Service on All New HP Consumer Desktop and Notebook PCs in the UK and Germany
Napster to Pre-Load Digital Music Service on All New HP Consumer Desktop and Notebook PCs in the UK and Germany Pre-Loaded Napster Software Gives HP Customers Free 30-Day Trial to the Company's Award-Winning Digital Music Subscription Service
LONDON -- (MARKET WIRE) -- 08/06/07 -- Napster UK, Ltd. and Napster Deutschland GmbH, subsidiaries of Napster, Inc. (NASDAQ: NAPS), have today confirmed a marketing partnership with Hewlett-Packard (HP). Under the terms of the agreement, all HP Pavilion and Compaq Presario desktop and notebook computers sold in the UK and Germany will include access to Napster's industry-leading music subscription service, straight out of the box, giving consumers immediate access to high quality digital content. Both companies are supporting the partnership with a variety of online and direct marketing activities.
The deal gives HP customers instant access to more than four million tracks via the distinctive Napster kitty desktop icon, along with a free, introductory 1-month subscription to the Napster music service. As well as unlimited full-length tracks, Napster subscribers enjoy over 80 interactive, advert-free radio stations, exclusive content from established and up-and-coming acts and a host of community features to encourage discovery of new music. Subscription to Napster costs just £9.95 a month or £14.95 a month for the portable Napster To Go service, which allows consumers to transfer an unlimited number of tracks to any compatible MP3 player or PlaysForSure-enabled mobile handset without paying per track.
"HP is one of the biggest brands in personal computing, and to be selected as a pre-load partner in the UK and Germany underlines the value proposition of Napster's subscription service to consumers and the power of the Napster brand globally," said Chris Gorog, Napster's Chairman and CEO. "By pre-loading Napster on the latest HP PCs, we're making the world of digital music just a click away and introducing Napster to people who share our passion for music."
Joseph Sweeney, senior business development manager, Internet Services & Software Attach, HP EMEA, said, "HP is committed to offering innovative products and solutions to enable customers to fully enjoy digital entertainment. The partnership with Napster supports this strategy by giving customers simple, direct access to a huge library of songs and other digital content as soon as they start using their new PC."
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