Introducing shared risk business models. Whilst you make less money at the outset of a deal, you generate far more revenue over time and these models have ensured that our objectives are aligned with those of our customers. Providing certain services, such as key account management and bureau services – at no cost initially – demonstrate the value proposition. This paid off as today we generate significant monthly revenues from the provision of these services. Introducing new products as an extension of our core value proposition. I conceptualized the introduction of a complete packaged home base and mobile browser solutions in conjunction with a bundled service offering to enable OTI PetroSmart to sell automation solutions; AVI and tank gauging systems directly wholesalers and bulk consumers of fuel. This was a gamble initially but has paid dividends and served to entrench our position in the market.
What are your long-term goals for the business and how do you plan to achieve them? AVI solutions are firmly emerging as either a complementary form factor or, in certain cases, as the complete replacement for traditional fuel cards in both the commercial and retail fuelling sectors. EasyFuelPlus provides OTI PetroSmart’s partners with numerous upfront and recurring revenue opportunities. We can assist our partners to understand the market potential for AVI issuance and help identify viable markets and sectors using accepted industry benchmarks and politico-economic filters.
We also assist our partners with building innovative and rewarding business models to suit specific markets and opportunities |