Beverages, especially carbonated soft drinks, will be the key market out the gate, Cargill says.
''Compared to these other stevia sweeteners, EverSweet offers some important formulation advantages, Ohmes said. “Reb M and Reb D and the EverSweet product has a better temporal profile that’s more sugar like than other stevia products—better up-front sweetness, less sweet linger, and virtually no bitterness at all. So you get a much more rounded sweetness.”
What this means is that in a carbonated soft drink, for instance, the company can achieve up to 100%, zero-calorie sweetener substitution with EverSweet, whereas 100% replacement was not possible with the previous technologies. Before, Ohmes said, with “a high-Reb A product, you could probably do a 30% replacement, and it tastes pretty good. ViaTech will easily get you to 70%, and depending on the application might go all the way to 100%. But there might be a gap getting that last little bit, that last 15% or so." But EverSweet can get to the 100% replacement easily, while maintaining a desirable taste profile, he said. Carbonated soft drinks are one of stevia's most desirable markets. Even with its preexisting technologies, Ohmes said, “We couldn’t reach the highest carbonated soft drinks. As you go to higher and higher levels [of stevia], you have the bitterness, the linger, the bad attributes, not as much up front sweetness, and then the overall sweetness was lacking.” Now, with EverSweet, he said, companies may not even need to use—or at least reduce their use of—taste maskers that are otherwise so often required to hide stevia's bitter or licorice notes.
- See more at: http://www.nutritionaloutlook.com/food-beverage/...hash.0udN3uox.dpuf |
Thread abonnieren
