LOS ANGELES, CA -- (Marketwire) -- 09/10/12 -- All American Pet Company, Inc. (PINKSHEETS: AAPT) -- All American Pet Company attends planogram meetings with store buyers to affirm commitments for creating a new section within the store: Food Bars for Dogs. The section will mirror the extensive and successful one for people starting out with 7 of the company's Patent Pending SKUs.
"We are an overnight success," Lisa Bershan, AAPT President, said following her sales presentation, "It just took us years and buckets of sweat and tears to enjoy this moment."
Bar manufacturing is in full swing in Kansas with extruders, formers and newly installed in-line packaging machinery pumping-out tons of product to assure retailers that the company's supply chain will be able to meet the ever-growing demand for millions of dog food bars. In addition to building inventory reserves of the food bars, the company is receiving a new shipment of 200,000 PAWtizer™ units to meet demand for its successful 99.9% antibacterial dog wipes and spray.
Barry Schwartz, AAPT CEO, explained, "The retailer's shift to 2 annual planogram resets in place of the historic 4 resets places huge pressures on everyone on both sides to be 'right' about every delivery, price and promotion. Each cycle is now twice as long, but the time frame within which decisions are made remains minutes. And this was our minute.
Committing to building AAPT's brand inventory levels places huge pressures on everyone in the company including our accounting department as they ready corporate statements and filings. It may sound a bit cliché, but we are in it to win it."
ABOUT: All American Pet Company produces, markets, and sells natural super-premium and premium patented wellness products under proprietary brand names specifically for dogs. Forward-looking Statements: This release contains statements that are forward-looking in nature -- statements that are predictive and which depend upon or refer to future events or conditions. These statements are made based upon information available to the Company as of the date of this release, and we assume no obligation to update any such forward-looking statements. These statements are not guarantees of future performance and actual results could differ materially from our current expectations. Factors that could cause or contribute to such differences include, but are not limited to, dependence on suppliers; lack of financing; delays in development or shipment of new products; introduction of new products by major competitors; inability to expand our operations to support increased growth; and declining economic conditions.
For more information on the company, visit www.allamericanpetcompany.com
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AAPT Corporate Office: 310-432-9032
Investor Relations: Info@aapbrands.com
Investors Direct: 310.850.6612
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